Creating an Authentic Personal Brand

Presented as part of the ISBA Affiliate Membership Committee's 2023 Paralegal Symposium

On-demand

Approved for 2.0 hr. ISBA Affiliate Member CLE credit (not approved for attorney CLE credit)

Please note

Per the presenter's request, this program is only available to ISBA members.

About the event

So much has been written about the importance of personal branding, but have you taken the time to sit down and contemplate YOUR brand? In this workshop we will begin by discussing three key truths about personal branding. You'll then learn how to differentiate yourself by combining your Values, Interests, Personality, and Skills/Strengths (VIPS) with your unique experiences to determine your authentic personal brand. Finally, we will learn techniques for writing your LinkedIn Summary/"About" Section utilizing your personal brand and how to best utilize LinkedIn in your networking.

As a result of this workshop, participants will be able to:

• Identify three key truths of personal branding
• Examine important aspects of themselves by learning about your Values, Interests, Personality and Skills (VIPS)
• Design an authentic personal brand by combining their VIPS with their unique experiences
• Understand how to utilize their personal brand on LinkedIn

Speaker: Nichole A. Williams, Ed.S, LMHC, NCC, Indiana University Kelley School of Business 

Who might enjoy this

This program is designed specifically for ISBA Affiliate Members (paralegals, legal administrators, law librarians and court administrators).

Pricing

ISBA affiliate members: $50
*Not available to non-members

Program link

Please register (using the button at the top of the page) to receive the program link, which will be included in your registration confirmation email.